News and stories from 1000skis

The jacket and pants we made with Haglöfs are back, this time in black. It's a small run. 1000 FAM gets it 48 hours early, on Monday October 26, and it opens for everyone on Wednesday October 28 at 19:00 Swedish time.

We've started a US company, 1000skis inc., with a warehouse in Salt Lake City. Customers in the US now get everything shipped from inside the country. If you're outside the US, nothing changes in how you shop with us. You order from the International store, same as always. What happens after you hit buy just got a lot better, though.

Every pair of 1000skis is built by hand at Åre Ski Factory, a small ski factory in the mountains of northern Sweden, a short walk from the lifts of Åre, the country's biggest ski resort. A crew of skiers has been building skis and snowboards there since 1981. We've built every pair of 1000skis there since the company started in 2021, and we've learned more about skis from them than from anywhere else.

We Made a Podcast. Sort Of. Half the company is in Biarritz right now. The official reason is work. The real reason is that the Atlantic has waves in September and the Alps do not have snow yet. So we put two chairs on a balcony, a camera in front of them, clipped a mic on Magnus and pressed record.

Five years ago today, 1000 went live. A website, three red skis, and six people refreshing the page to see if anyone would actually buy a pair. But it didn't start there. It started with a phone call I'd been dying to make.

Martin Longhitano is an Australian/Italian freeskier, born on Sydney’s northern beaches, raised on Thredbo weekends and Perisher seasons, and from today he’s riding 1000skis.

1000 Fam Week: A week on the glacier in Les Deux Alpes. Join the 1000skis team and co-founders for daily coaching, testing, and workshops. June 13th – 20th Les Deux Alpes, France

At 1000, the mountains are the reason we exist. The snow, the landscapes, and the communities surrounding them shape everything from our design process to our values and, importantly, the way we travel.

We’re incredibly proud to share that 1000skis is now a Certified B Corporation™. This certification means our business has been verified by B Lab™ as meeting high standards of social and environmental performance, transparency, and accountability, and that we’ve made a legal commitment to stakeholder governance, considering the impact of every decision on our workers, customers, communities, suppliers, and the environment. More importantly, this moment marks the continuation of a journey we’ve been fully committed to since day one: building a ski brand that uses business as a force for good®.

A meeting of two worlds: raw freeski style and top-tier mountain performance. The 1000 | Haglöfs collab brings together the culture and creativity of new-age skiing with the technical expertise of one of the world’s most trusted outdoor brands.

Switching from flying individual orders to shipping bulk batches by boat has cut our emissions by about 94%. The exact numbers are estimates, but the difference is clear, slower shipping means a lighter footprint. It’s a change that keeps our skis moving forward, with far less impact on the planet.

These patches are your ticket to extending the life of your favorite gear without needles, irons, or excuses. Born from a rip and reborn through collaboration, the 1UP patches keep your clothes in the game and the planet a little cleaner.

There’s something funny about how life circles, quite literally. Our skis? Red. Our logo? Red. And lately, even our dinners have joined the movement.

We first heard about the WSN during the Nordic Protect Our Winters summit. A network where the ski and snowboard industry tackle sustainability together ?! We had dreamt of this type of industry collaboration, and we couldn’t be more stoked when we got accepted into the network.

Skiing’s history is a legacy written in snow. To understand where skiing is going, we need to look back at where it all began.

We only create collaborations we genuinely stand behind, projects with brands we truly believe in. That shared passion leads to products built with care and intention. That’s the only thing that feels right for us.

The 1000 | Chimi collab is where high-performance gear meets fashion-driven style. Born from years of trust and creative freedom, it’s a collection built to expand ski culture while delivering products that perform on the slopes and stand out beyond them. ‍

The 1000 | Kang Poles are freeride poles made with Kang in Sweden. Telescopic, adjustable from 100 to 135 cm, with replaceable parts so they last for many seasons.

We linked up with Capeesh to drop two essentials : a beanie and a belt. This collab is about the Freeski Pact : rider-owned brands holding it down for the culture. Sun & clouds, a shared sky. 1000 | Capeesh is freeskiers backing freeskiers.

Ski straps might seem like a small accessory, but for many skiers they’re an essential tool on and off the mountain. We sat down to talk about why these simple pieces of gear are so useful, and what makes them worth rethinking from a sustainability perspective.